Many are looking for a way of making money online, but the facts of online marketing are almost the same they were last year, the year before that and so on. The fact is simple…many are still failing at making a single penny of compensation for their efforts…so what is the major issue here? Well, it is all in your perspective I believe.”Making money online is a happy side effect of solid online marketing skills APPLIED.” This is a simple quote I have said over and over to many on a webinar or a simple phone conversation, what is crazy about this fact though, is that many do not heed this simple concept. Individuals flood the Internet each day looking for the latest and greatest affiliate, network marketing and or, GURU product that is touted to help them create a substantial income FAST and with little effort. NOT SO.Of the latest GURU programs and network marketing opportunities online the biggest PIT for failure is the affiliate products opportunities that are launched on a constant basis. While these may be great for some, for the most part, these programs are riddled with no real offer of online marketing knowledge and or 1-on-1 coaching and mentoring to those new to the industry. Many of these types of programs and opportunities are touted as..and I quote, “No Skill Required”, “Build an Instant List of buyers” “11 Clicks away from a massive income online” and my 2 favorite…”You Need no SEO Skills” and “Forget What the GURUS Say!”If the facts were that making money and a solid residual income online took no skills whatsoever…why are we not all rich? For those of us who have found success online and I do not just mean making money, but finding success with online marketing, this has come in more than 11 clicks, with skills learned and APPLIED. To generate a solid income online will come through the basic understanding of how to effectively market, brand and manage your self and your business online, nothing more, nothing less!For the individuals looking to get rich quick online…you will fail. For those with the mindset of “how to I get traffic, traffic and more traffic” these are the individuals who will most likely not only succeed, but literally take the online marketing world by storm. This all takes time, patience and a whole bunch of work, just ask the real questions to those creating the affiliate products you continue to purchase, their real answer should be that it was solid effort, work and understanding of the REAL “how to” get it done online.Making money online takes solid online marketing skills and that is the FACT. As I said before: “Making money online is a happy side effect of solid online marketing skills APPLIED.” This may not be rocket science here, but it does have a learning curve that must be understood and mastered like any business you have made money with before. Search out online marketing training first, apply the training and then watch as your online efforts and business begin to grow…and possibly your income.